YouTube Music @ Rolling Stone Relaunch

For this project, I managed and produced Youtube Music’s partnership elements for Rolling Stone’s relaunch event featuring a live performance from Shawn Mendes.

Leading comms across two brand teams and multiple agency partners on co-branded concepts. I also led the collaboration between the MAS creative team and multiple vendors to develop and activate two interactive product demos for the DSP.

The result was a seamless guest experience with key brand and product touchpoints for 500 VIP attendees including c-suite execs, elite media, and top influencers. This event was designed and produced by MAS Event + Design.

Project Contributions:

• Maximized Youtube music’s visibility during Rolling Stone partnership